Senior SEO Executive

Role: Senior SEO Executive

Job Location: Ghitorni, South Delhi - WORK FROM OFFICE

NOTE: ONLY THOSE CANDIDATES APPLY WHOSE TECHNICAL SKILLS ARE GOOD AND HAVING EXPERIENCE IN HANDLING US CLIENTS.

About Company:

Saffron Tech is a premier digital marketing agency and web development firm based in New Delhi. Founded 18 years ago, our core values include innovation, collaboration, and commitment to client satisfaction. We offer a full range of digital marketing services, including SEO, social media management, and content marketing, tailored to deliver measurable results aligned with our clients business objectives.

Job Overview

We are looking for a data-driven and strategic Senior SEO & AEO Specialist to improve our organic visibility across both traditional search engines and AI-driven answer platforms. This role involves optimizing websites, content, and digital assets to rank on Google SERPs as well as AI-powered platforms like ChatGPT, Gemini, and other answer engines.

Key Responsibilities:

1. SEO (Search Engine Optimization)

● Perform keyword research, competitor analysis, and search intent mapping

● Execute on-page SEO (meta tags, headings, internal linking, content optimization)

● Conduct technical SEO audits (crawlability, indexation, Core Web Vitals, site speed)

● Manage off-page SEO strategies including link building and outreach

● Optimize website architecture, URLs, and structured data (schema markup)

● Monitor rankings, traffic, and performance metrics

2. AEO (Answer Engine Optimization)

● Optimize content for AI search engines and answer platforms (LLMs, voice search)

● Structure content for featured snippets, FAQs, and zero-click results

● Implement schema and entity-based SEO for better AI understanding

● Create conversational and intent-based content for AI-driven queries

● Track AI visibility, citations, and presence in generative search results

● Stay updated with AI search trends and algorithm changes

3. Content Strategy & Optimization

● Develop SEO + AEO-focused content strategies

● Collaborate with writers to create high-quality, search-optimized content

● Build topic clusters and improve topical authority

● Optimize existing content for better rankings and AI discoverability4. Analytics & Reporting

● Track KPIs: organic traffic, rankings, CTR, conversions, AI visibility

● Use tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.

● Prepare performance reports and actionable insights

● Conduct A/B testing and continuous optimization

Required Skills & Qualifications

● 3–5+ years of experience in SEO (AEO experience is a strong plus)

● Strong understanding of technical SEO, on-page, and off-page SEO

● Knowledge of AI search, LLMs, and answer engine behavior

● Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, GA4)

● Understanding of structured data, schema, and semantic SEO

● Analytical mindset with strong problem-solving skills

● Excellent communication and reporting skills

Preferred Qualifications

● Experience with AI-driven search optimization (AEO / GEO / LLMO)

● Knowledge of NLP, entity SEO, and E-E-A-T principles

● Experience in content marketing or editorial SEO

● Familiarity with CMS platforms (WordPress, Webflow, etc.)

Benefits:

5 Days Working (Sat & Sun Off)

Flexible working hours

Health insurance