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We are inviting applications for the role of Senior Manager, Senior Copy Writer
Responsibilities:
Researching relevant industry topics to identify new content
Creating original content (Creative writing, editing or refining print or digital copy)
Producing and publishing articles that market the company and its products
Editing and fact-checking content created by Junior Copywriters
Using SEO practices to optimize content
Collaborating with Designers to develop visuals
Creating reports on content
Interviewing clients and experts to generate creative ideas
Clear, concise, and grammatically correct messages
Writing engaging content based on the organization%27s digital marketing strategy for the defined target audience
Concise messaging (web content) to drive engagement with the audience
Qualifications we seek in you!
Minimum Qualification:
Bachelor's degree in media, English, communications, or related discipline
Previous experience in a copywriting position
A portfolio of published content
Exceptional writing and research skill
Understanding of marketing and digital content development
Communication skills - ability to interact with clients, team members of the project team
Ability to work independently and with a team to meet deadlines
Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro
People management / team leading
Good time management skills
Preferred Skills:
Working knowledge of rapid authoring tools
Genpact (NYSE: G) is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose - the relentless pursuit of a world that works better for people - we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI.
Job ID: 143862081