Senior Manager - CDMO Marketing

Job description

Strategic Marketing Leadership

• Develop and implement marketing plans that align with business goals and drive growth for CDMO services.
• Identify market opportunities, customer needs, and trends to craft driven strategies.

Market Positioning and Brand Development

• Strengthen Thermo Fisher's position as the trusted partner in CDMO services by delivering multifaceted solutions.
• Lead multi-channel marketing campaigns to improve brand visibility and customer engagement.

Customer Insights and Competitive Intelligence

• Use market insights to design strategies that expand opportunities and drive customer happiness.
• Promote the One Thermo Fisher value proposition through well-crafted marketing programs.
• Analyze the competitive landscape to identify trends and opportunities.

Operational Excellence and value Optimization

• Equip the field team with product knowledge, positioning, and prioritization strategies.
• Manage and grow the assigned brand portfolio while identifying new revenue opportunities.
• Collaborate with cross-functional teams to implement initiatives, including digital marketing, market research, and product launches.
• Monitor performance indicators, manage budgets, and report monthly critical metrics to drive marketing efficiency.

Experience

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• 10+ years of progressive marketing leadership experience, ideally within the CDMO or life sciences industries.
• Strong analytical skills to leverage data for decision-making and strategy optimization.
• Outstanding interpersonal skills for effectively conveying sophisticated concepts.
• Ability to thrive in a fast-paced, dynamic environment.