Strong experience in Designing and implementation of Salesforce Marketing Cloud.
Proven hands-on development experience with Salesforce Marketing Cloud.
Expertise in implementing large-scale, complex Salesforce projects across Sales, Marketing, Service, Community, etc
Strong Pre-Sales and Consulting experience.
In-depth knowledge of Marketing Cloud modules including: Journey Builder, Automation Studio, Mobile Studio, Contact Builder, Content Builder, Web Studio, Social Studio, Advertising Studio, Audience Builder, Personalization Builder, Analytics Builder, Interaction Studio, and Salesforce Einstein.
Proven experience integrating Marketing Cloud with Salesforce Clouds and third-party platforms like CMS, DMP/CDP, Google Analytics, and CRM systems.
Proficiency in AMPscript, SQL, SSJS.
Strong knowledge of HTML, CSS, JavaScript, jQuery, JSON, Apex, Visualforce, and Lightning Web Components.
Ability to create detailed technical implementation diagrams for Salesforce ecosystems.
Excellent communication and stakeholder management skills.
Demonstrated experience in client-facing roles.
Design and deliver robust, scalable solutions tailored to client business goals while factoring in their adoption maturity
RESPONSIBILITIES:
Understand customer needs and position Salesforce Customer Success Platform as the optimal solution aligning with both technical and business requirements.
Collaborate with Solutions Engineers to analyze customers unique business challenges and lead architecture and solution workshops.
Design technical integration strategies, including detailed data flow and architecture diagrams/visuals.
Develop customized demos, prototypes, and presentations to illustrate the business value of Salesforce solutions.
Lead targeted workshops that establish best practices based on a customer s business priorities and objectives.
Present Salesforce Marketing Cloud infrastructure and demonstrate in-depth knowledge of its platform capabilities, security, hosting, and integration.
Support Solutions Engineers in knowledge transfer to ensure smooth implementation and adoption.
Lead scaling initiatives by creating enablement content, reusable tools, templates, and best practice documentation for solution engineering teams.
Actively participate in ongoing product, sales, and procedural training to stay current and certified in Salesforce technologies.
