JOB RESPONSIBILITY
Maintain Brand Consistency: You will be responsible for understanding the vision for the
brand & product offering to curate sharp visual messaging that aligns with the brand ethos
and the creative direction. Work with the internal and external stakeholders to sharpen the
vision to be able to execute best-in-class communication.
Design Strategy: Participate in research efforts with internal teams to be able to convert
insights into strategic communications. Experience & understanding of all digital marketing
channels (performance, retention, influencers, social media, website, etc).
Individual Contribution: Efficient in comprehending and executing creative briefs from
internal teams to develop assets and deliverables across web, digital, and offline marketing
activities. Ensure design requirements are met in adherence with project and/or campaign
guidelines and brand aesthetics with eye for detail and quality. Keeping up-to-date with
industry developments and contributing to innovation. Create best-in-class layouts and
visuals that support and reinforce business objectives while partnering with
business/marketing teams to ensure that designs meet brand and business needs.
Ideation & Experimentation: Ability to contribute ideas to campaigns and participate in
scaling and adapting the creative direction across channels. The role is primarily for digital & branding work but may extend to some offline work as well.
MUST HAVES
- 5 to 7 years of multi-disciplinary experience in design.
- Must have an impressive portfolio consisting of branding projects, campaigns,
websites and performance marketing. Showcased projects should be detailed out in
terms of process and execution. Portfolios showcasing photoshoots is a plus.
- Efficient in design softwares - preferably Adobe Suite and Figma. Additional
experience in 3D and video editing is a plus.
- Combined experience in working with advertising/branding agencies and
consumer-first companies.
- Well organised, disciplined and must have exceptional communication skills ability
to articulate ideas clearly and confidently to respective stakeholders
- Passionate in content creation and storytelling.
Skills: branding,design,communication
