Senior Content Writer

Key Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the company's presence on social media platforms like Facebook, Instagram, LinkedIn
• Actively contribute to SEO efforts
• Prepare online newsletters and promotional emails and manage their distribution across channels
• Write marketing and website content
• Collaborate with designers to enhance user experience
• Measure digital marketing performance using various web analytics tools such as Google Analytics
• Stay updated on online marketing trends and adjust strategies accordingly