Sales Executive

Location:New Delhi & Gurugram

Rancho Labs is on a mission to empower school students (grades 212) with 21st-century skills in coding, robotics, AI, AR/VR, and emerging technologies. We provide structured learning programs, hands-on kits, live classes, and project-based learning experiences that prepare students for a tech-driven future.

Rancho Labs aims to enhance practical learning and curiosity in students by bridging the gap between knowledge acquisition and real-world application.

We are seeking a motivated and persuasive Sales Executive who will be responsible for driving enrollments for Rancho Labs learning programs by connecting with parents and students. You'll play a critical role in communicating our value proposition, conducting counseling sessions, and helping families choose the right program for their child's growth in technology and innovation.

• Lead Conversion & Counselling:
• Speak with leads generated via digital campaigns, referrals, and partnerships.
• Understand the student's learning goals and counsel parents on suitable programs.
• Schedule and conduct 1-on-1 video or phone-based counselling sessions.

• Product Knowledge & Demonstrations:
• Clearly explain Rancho Labs programs, tools, and benefits to parents.
• Showcase program outcomes using videos, case studies, and student projects.
• Walk the user through our kits, LMS platform, certifications, and live sessions.

• Follow-up & Pipeline Management:
• Maintain timely and regular follow-ups to ensure lead nurturing and conversions.
• Update CRM with lead status and feedback.
• Meet daily/weekly enrollment targets.

• Upselling & Retention:
• Identify cross-sell and upsell opportunities (e.g., add-on kits, higher-tier courses).
• Help build long-term relationships with students and parents.

• Feedback & Reporting:
• Provide insights to marketing and product teams about parent concerns, program feedback, or objections.
• Submit regular sales reports and attend team syncs.

• Bachelor's degree in any field (Business, Marketing, Education preferred).
• 12 years of experience in B2C or direct sales..
• Excellent communication and persuasion skills.
• High energy, confidence, and a student-first attitude.
• Comfortable working in a fast-paced, target-driven environment.
• Experience with tools like Zoom, CRM systems (Zoho, HubSpot), and Google Sheets.

• Competitive base salary + high performance incentives.
• Training and growth opportunities in one of India's fastest-growing EdTech domains.
• A mission-driven team environment that values innovation and ownership.
• Opportunity to work with parents and students across India.