Sales Development Representative

Company Description

Protrainy, established in 2019, is an innovative e-learning start-up based in India, dedicated to equipping Civil Engineering students and professionals with practical skills for industry readiness. The platform offers high-quality interactive classes and training programs on essential tools like ETABS, PRIMAVERA, STRUCTURAL DESIGN, and AUTODESK REVIT. Protrainy's signature INDUSTRY READY assessment allows learners to evaluate and understand their industry standing. With a mission to bridge the gap between academic knowledge and industry needs, Protrainy is shaping the future for aspiring engineers. Learn more at www.protrainy.com.

Role Description

We are looking for a Sales Development Representative to drive student enrollments and revenue growth for Protrainy's programs. The ideal candidate should have strong consultative selling skills, a proven track record in closing sales, and prior experience in the edtech sales ecosystem. This is a target-driven role requiring ownership of the complete sales cycle from lead engagement to enrollment conversion. 

Mandatory Requirements

● Prior experience in Edtech Sales is mandatory

● Minimum 6 months - 2+ years of experience in sales / business development / counseling in edtech

● Proven track record of achieving or exceeding revenue/enrollment targets

● Strong communication, negotiation, and objection-handling skills

● Comfortable with high-volume calling and follow-ups 

Key Responsibilities

Lead Management & Conversion

● Engage with inbound and outbound leads via calls, WhatsApp, email, and follow-ups

● Understand learner needs, career goals, and recommend relevant Protrainy programs

● Conduct consultative counseling and guide prospects through the decision-making process

● Convert qualified leads into paid enrollments

Sales Process Ownership

● Manage the complete sales funnel from lead assignment to closure

● Maintain accurate lead status, follow-up notes, and pipeline updates in CRM

● Ensure timely follow-ups to maximize conversion rates

● Handle objections related to pricing, program value, placements, and competition  

Revenue & Target Achievement

● Own monthly revenue and enrollment targets

● Achieve daily, weekly, and monthly activity KPIs (calls, talk time, follow-ups, demos, conversions)

● Consistently optimize personal conversion metrics 

Collaboration & Feedback

● Work closely with marketing and operations teams to improve lead quality and conversion journeys

● Share recurring learner objections, feedback, and market insights with the team

Preferred Skills

● Strong persuasion and closing ability

● High ownership and accountability

● CRM proficiency (HubSpot, Zoho, Salesforce, or similar)

● Ability to work in a fast-paced, performance-driven environment

● Good understanding of career counseling and student decision journeys 

Compensation

● Fixed Salary + Attractive Performance Incentives Fixed : Rs. 25,000 - Rs. 40,000 + performance incentives ● High performers can significantly increase earnings through monthly incentives

Why Join Protrainy

● High-growth startup environment with fast learning opportunities

● Ownership-driven culture

● Attractive incentives and career growth opportunities

● Opportunity to directly impact learner outcomes and business growth

● Opportunity to be part of the Founding Sales Team at the Bengaluru Office.