Sales Assistant Manager

Designation: Assistant Manager - Sales

Experience: Minimum 5 Years

Location: Delhi NCR

Markets Served: HVAC, Data Centres, Industrial

Job Brief:

Assistant Manager - Sales to lead and drive sales operations for Baltimore Aircoil across North India and Bangladesh. The role is responsible for achieving revenue targets, maintaining profitability and cash flow metrics, and developing a strong sales pipeline across HVAC, Data Centre, and Industrial markets. The position reports directly to the leadership team and plays a key role in overall business growth.

Key Responsibilities:

Achieve assigned sales targets by driving business for:

• Evaporative Cooling Towers
• Fluid Coolers
• Evaporative Condensers
• Adiabatic & Dry Coolers

Ensure bottom-line performance and DSO (Days Sales Outstanding) are maintained in line with company norms

Design and implement a strategic business plan to build and sustain a strong sales pipeline focused on niche and addressable clientele for BAC

Review and pre-qualify enquiries received from the market, including:

• Product selection
• Preparation of techno-commercial proposals
• Technical and commercial compliance

Work closely with internal teams and external stakeholders to maintain a healthy win-to-quote ratio

Build, develop, and promote strong long-term relationships with end users, consultants, designers, and contractors by understanding customer needs and offering tailored solutions

Drive project specification (spec-in) activities with consultants and end users

Track market trends, identify emerging opportunities, and stay fully updated on new products, competition, and market shifts

Top Skills & Proficiencies:

Strong experience in capital equipment sales

Excellent interpersonal and relationship-building skills

Proficient in AI tools, sales software, and digital tools for effective daily operations and impactful presentations

Goal-oriented, self-motivated, and focused on organizational success

Strong capability to conceptualize, implement, and follow structured sales processes

In-depth understanding of HVAC, Data Centre, and Industrial markets

Requirements & Qualifications:

B.Tech / Diploma in Engineering

Proven track record in product sales, consistently meeting or exceeding targets

Demonstrated ability to drive the complete sales cycle from planning to closure

Strong business acumen with relevant industry expertise

Excellent communication, presentation, and influencing skills across all organizational levels

Commitment to continuous self-development through workshops, seminars, and conferences