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Product Marketing Manager

9-12 Years
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  • Posted a month ago
  • Over 50 applicants
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Job Description

Key Responsibilities:

  • Conduct detailed market, pricing, and competitive research to identify trends and opportunities.
  • Analyze large, complex, and unstructured datasets to uncover insights and potential data stories for marketing campaigns.
  • Evaluate and recommend updates to marketing collateral including web pages, videos, documentation, and competitive intelligence materials.
  • Participate in or analyze sales and customer/prospect meeting recordings to derive actionable recommendations that strengthen vendor positioning.
  • Use data analytics to assess the effectiveness of marketing campaigns and activities relative to business objectives, recommending improvements where needed.
  • Support website content management and optimization to enhance discoverability through SEO and other search strategies.
  • Collaborate with product marketers, sales teams, and leadership to align insights with strategic marketing initiatives.

Requirements:

  • Proven experience conducting market and competitive research and delivering data-informed recommendations.
  • Strong analytical skills with the ability to interpret large datasets and identify actionable insights.
  • Demonstrated ability to update and optimize web content for improved visibility and engagement.
  • Experience in content creation, including documentation, videos, and competitive intelligence assets.
  • Excellent communication skills with the ability to present findings clearly to technical and non-technical stakeholders.
  • Proficiency in assessing and measuring marketing performance metrics to guide strategic decisions.

Preferred Experience:

  • Experience speaking at industry events and participating in webinars.
  • Ability to deliver in-depth product demos that effectively communicate product value and differentiation.
  • Proven track record in conducting win/loss analyses and creating internal and external win reports.

More Info

Job Type:
Industry:
Employment Type:
Open to candidates from:
Indian

About Company

With a purpose of helping a billion people find the right work, Phenom is an applied AI company that helps organizations hire faster, develop better and retain longer.

Job ID: 130742083

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