Role Overview
We are looking for a motivated and detail-oriented
PR Executive to support day-to-day public relations activities across multiple accounts. The role involves
media coordination, content support, reporting, and client servicing, making it ideal for someone looking to grow in a fast-paced PR agency environment.
Role & Responsibilities
- Develop and distribute clear, newsworthy press materials (press releases, media notes, FAQs) tailored to target publications and beats.
- Proactively build and maintain relationships with journalists, bloggers, and industry influencers to secure quality coverage across print, digital, and broadcast channels.
- Execute daily media outreach and pitching; track responses and convert leads into placements with timely follow-ups.
- Monitor media and social conversations; compile coverage reports and insights to measure impact and refine PR tactics.
- Support client-facing activities including briefing materials, media training, events, and on-ground activations.
- Assist in rapid-response and crisis communications tasks, coordinating approvals and timely distribution under direction of senior PR leads.
Skills & Qualifications Must-Have
- Media relations
- Press release writing
- Media monitoring
- Crisis communications
- Social media management
- Press pitching
Qualifications
- Degree in Communications, Journalism, Public Relations, Marketing, or related field preferred.
- Proven track record in an agency or in-house PR role with demonstrable media placements and campaign support experience.
- Strong written English and ability to craft crisp messages for diverse audiences; comfortable working on-site across Indian metro locations.
Benefits & Culture Highlights
- Hands-on exposure to integrated brand campaigns and senior client engagementsfast learning curve and mentorship.
- Collaborative agency environment with clear growth pathways for proactive contributors.
- Opportunity to work on diverse consumer and B2B accounts with measurable media impact.
Skills: meltwater,crisis communications,press release writing,media relations,campaigns,media monitoring
