Job Overview:
We are seeking a skilled and results-oriented Performance Marketing Specialist with 3+ years of experience to join our digital marketing team. This role is ideal for someone who thrives in a fast-paced agency environment and has hands-on experience managing and optimizing paid campaigns for international clients.
You will be responsible for developing and executing data-driven performance marketing strategies that drive measurable results for our clients. Strong spoken English and client communication skills are essential.
Key Responsibilities:
- Plan, execute, and manage high-performance paid marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other relevant platforms.
- Strategize and allocate media budgets effectively to maximize ROI and achieve client KPIs.
- Continuously monitor and optimize campaign performance metrics such as CTR, CPA, ROAS, and conversions.
- Conduct regular A/B testing and creative experimentation to improve ad efficiency and audience engagement.
- Prepare clear, data-driven performance reports and confidently present campaign insights, strategies, and results to clients.
- Optimize landing pages, sales funnels, and conversion paths to drive stronger lead quality and conversion rates (CRO).
- Stay on top of platform updates, industry trends, competitor activities, and emerging tools to improve campaign effectiveness.
- Collaborate with internal creative and content teams to ensure campaigns are aligned with client goals.
Key Requirements:
- 3+ years of hands-on experience in performance marketing, preferably in a digital marketing agency or managed services environment.
- Proven expertise in running and optimizing paid campaigns on platforms like Google Ads and Meta Ads.
- Strong analytical mindset with the ability to interpret campaign data and derive actionable insights.
- Proficiency with tracking and reporting tools such as Google Analytics, Google Tag Manager, and similar platforms.
- Excellent verbal and written communication skills in English, with confidence in client-facing roles.
- Ability to multitask, manage multiple client accounts, and deliver results within deadlines.
- Experience in both B2B and B2C campaign strategies is a strong advantage.
What We Offer:
- Competitive salary and equity options.
- A flexible work environment with hybrid work options.
- Be part of a revolutionary team developing a product that simplifies digital advertising.
- Help make marketing accessible and affordable for mid-market to large enterprises
- Empower brands to scale their marketing effortlessly through an innovative, user-friendly platform.
- Drive growth and success for businesses across industries with cutting-edge marketing solutions.
- Collaborate with a diverse and dynamic team passionate about technology and innovation.
- Accelerated growth opportunities in a fast-growing company backed by top investors.
