About Us:
We are a boutique Digital agency offering Digital Marketing, Digital consulting, & Employer Branding Solutions. This is the second innings for our founders in Digital; they previously sold their agency to a large agency network. We are currently well-sourced with brand specialists, HR specialists, data analysts, digital planners, creative mavericks & technologists. We have a growing list of clients, both retained and project-based.
We are building a friendly, collaborative, and creative work environment, where the team takes pride in its work, respects integrity, diversity, new ideas, and, most importantly, each individual's dignity. Each one of us has the desire to do award-winning work. We are a team of senior brand strategists, digital strategists, and copywriters who will back you, guide you, and nurture your talent along the way.
Role Overview:
We are seeking a highly analytical and results-driven Performance Marketing Executive to plan, execute, optimize, and scale digital campaigns across various performance marketing channels. The ideal candidate is a data-savvy marketer with a strong background in Meta, Search (Google), & LinkedIn.
Key Responsibility:
- Assist in the execution and day-to-day management of digital campaigns across platforms like Meta (Facebook & Instagram), Google Ads, YouTube, and LinkedIn
- Support campaign setup, monitoring, and optimizations to improve performance
- Analyze campaign data and prepare performance reports with actionable insights
- Conduct keyword research, audience research, and competitor analysis
- Assist in A/B testing of creatives, copies, and landing pages
- Work closely with the creative and content teams to ensure timely delivery of campaign assets
- Track key metrics such as CTR, CPC, conversions, and assist in improving campaign efficiency
- Stay updated on platform trends, new features, and digital marketing best practices
- Support implementation of tracking using tools like Google Analytics and Tag Manager
Key Skills & Qualifications:
- 1.52.5 years of experience in digital/performance marketing (internships included)
- Strong understanding of platforms like Google Ads and Meta Ads Manager
- Familiarity with digital marketing metrics (CTR, CPC, CPA, etc.)
- Analytical mindset with comfort in working with data and Excel/Google Sheets
- Willingness to learn, experiment, and adapt in a fast-paced environment
- Good communication and coordination skills
What We're Looking For:
- A self-starter with a strong learning attitude
- Someone who is hands-on and detail-oriented, not just theoretical
- Interest in building a long-term career in performance marketing
- Ability to take feedback and continuously improve
- Exposure to tools like Google Analytics, Google Tag Manager
Why This Role
- Hands-on exposure across multiple performance platforms
- Opportunity to learn directly from experienced marketers
- Fast growth based on performance and ownership
