Performance Marketer

We are looking for a data-driven Performance Marketer to lead and scale paid marketing efforts across Beruru, Oorjaa and The Purple Turtles. This is a hands-on role that sits at the intersection of strategy, execution and analytics, driving customer acquisition, revenue growth and brand visibility across three distinct premium lifestyle brands.

What you'll do:

Plan, execute and optimise paid campaigns across Meta, Google, YouTube and other relevant digital platforms

Own and manage performance marketing budgets, ensuring efficient allocation and maximum return on spend

Monitor, analyse and report on campaign performance with a focus on ROAS, CPA, CTR, conversion rates and revenue

Identify growth opportunities through A/B testing, audience experimentation and creative iterations

Work closely with marketing and e-commerce team to develop compelling ad assets that convert

Manage and optimise product feeds, landing pages and campaign structures for e-commerce performance

Stay current with platform updates, algorithm changes and industry trends to keep campaigns ahead of the curve

What we're looking for:

2 to 5 years of hands-on experience in performance marketing or digital advertising

Proven track record of managing and scaling Meta Ads and Google Ads campaigns

Strong command of Meta Ads Manager, Google Ads, Google Analytics and similar tools

Experience working with e-commerce brands, preferably in lifestyle, home decor, furniture or retail

Comfortable working with data, able to read numbers, spot patterns and act on insights independently

Highly organised, results-oriented and able to manage multiple brand campaigns simultaneously

Bangalore | On-site