Modern Trade Manager

Job Title: Modern Trade Manager

Location: NSP, Delhi

Work mode: on-site

Department: Sales / Key Accounts

Experience Required: 4-5yrs

Role Overview

The Modern Trade Manager will be responsible for driving sales growth, enhancing brand visibility, and strengthening presence across modern trade channels. This role involves managing key retail accounts, executing strategic business plans, and ensuring seamless coordination across internal teams to achieve revenue and profitability targets.

Key Responsibilities

Develop and implement annual business plans for modern trade channels such as Reliance Retail, DMart, Spencer's, Big Bazaar, etc.

Manage and grow relationships with key accounts, including category buyers and store managers.

Lead commercial negotiations, including pricing, margins, trade terms, and promotions.

Ensure product listings, availability, and visibility across all stores and regions.

Plan and execute promotions, in-store activations, and trade marketing initiatives to drive sales.

Monitor account-wise sales performance, ROI, and profitability metrics.

Collaborate with marketing teams for planograms, displays, and branding execution.

Coordinate with supply chain and operations for timely stock replenishment and order fulfillment.

Ensure accurate billing, timely collections, and closure of claims with retail partners.

Track competitor activities, pricing trends, and market insights to identify growth opportunities.

Lead, train, and manage merchandisers and promoters to ensure in-store execution excellence.

Requirements & Qualifications

Graduate / MBA in Marketing, Sales, or a related field.

4–5 years of experience in Modern Trade / Key Account Management (preferably in FMCG, Beauty, or D2C sectors).

Strong negotiation and relationship management skills.

Analytical mindset with experience in sales data analysis and reporting.

Proficiency in Microsoft Excel and ERP systems.

Ability to collaborate effectively with cross-functional teams (Marketing, Supply Chain, Finance).

Key Skills

Key Account Management

Trade Marketing & Promotions

Negotiation & Influencing Skills

Sales Planning & Forecasting

Data Analysis & Reporting

Stakeholder Management

Execution Excellence

Performance Metrics (KPIs)

Sales growth across modern trade accounts

Product availability & shelf share

ROI on promotions and trade spends

Account profitability

On-time replenishment & claim closure

Note:

1. Applications will only be accepted through the ATS link provided above. Profiles shared through other means will not be considered.

2. Prolegion does not charge any fee from candidates at any stage. If anyone approaches you for money in exchange for this opportunity, treat it as fraud and report it to us immediately.