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Billeasy

Marketing Operations Executive

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Job Description

About Us:

Billeasy, a dynamic FinTech company specializing in expanding consumer focused operations through seamless offline-to-online SaaS solutions. Our products enhance engagement, foster loyalty, and enable convenient digital transactions, driving business growth. We've formed strategic partnerships with top retail and government mass transit organizations in India.

Job Description:

To drive operational excellence and Go-To-Market (GTM) strategy for our clients. This is a high-impact marketing role requiring a blend of strategic planning and operational execution.

Responsibilities:

1.Regional Operations (South India)

  • Spearhead on-ground execution of marketing and operational mandates across Hyderabad, Chennai, Kerala, and other key states and cities.
  • Troubleshoot live operational issues on-site, ensuring immediate resolution to maintain client satisfaction.
  • Conduct extensive field visits to monitor project health and compliance with regulatory standards.

3. Go-To-Market (GTM) Strategy

  • Develop data-driven GTM plans to increase product adoption for our clients.
  • Analyze regional market trends to tailor strategies specific to local demographics and transit behaviors in the South.

4. Remote Management & Reporting

  • Monitor operational KPIs for non-base cities remotely when stationed in Mumbai.
  • Coordinate with the Mumbai team when travelling to ensure seamless information flow between field operations and HQ.

Requirements:

  • BBA / MBA in Business Management, Marketing, or Operations.
  • 2-4 years of experience in Field Sales or Marketing Operations.
  • Prior experience in the Transit, Mobility, or Public Sector is highly preferred.
  • Exceptional verbal and written communication skills; must be articulate, polished, and situationally aware.
  • Willingness to travel extensively (up to 70%) and manage dynamic, on-ground challenges.
  • Ability to translate high-level business goals into actionable field strategies.
  • Proficiency in English is required. (Note: Knowledge of Kannada, Telugu, Tamil, or Malayalam is a strong asset given the region).

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About Company

Job ID: 138807805