Company Description
Write Track Creations is a multifaceted company specializing in organizing high-profile events, workshops, and performances with distinguished artists, musicians, actors, and motivational speakers. Our services include brand endorsements, casting, film marketing and distribution, subscription-based app development, online courses, author consultation, and editing. We excel in story writing, screenplay development, direction, production, and project management across films, TV, web series, short videos, podcasts, influencer marketing, and YouTube management.
Role Description
This is a full-time hybrid role for a Marketing Manager, based in Indore with the flexibility to work from home . The Marketing & Social Media Manager will lead the company's brand-building, campaign execution, and audience engagement across both traditional and digital channels. The role combines developing marketing strategies, managing end-to-end marketing campaigns, and overseeing all social media operations to increase visibility, drive growth, and foster loyalty.
Key Responsibilities
- Develop and implement integrated marketing campaigns that combine digital, social media, and traditional channels.
- Manage and grow the brand presence across major social platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) by creating and curating engaging content.
- Plan and oversee marketing activities, including email marketing, event promotion, advertising, and partnerships.
- Collaborate with creative, sales, and product teams to ensure campaign messaging is consistent and impactful.
- Monitor market trends, competitor activity, and audience preferences to adjust strategies and uncover growth opportunities.
- Analyze campaign and channel performance, report on ROI and KPIs, and recommend improvements.
- Manage day-to-day interactions and engagement with the audience across platforms; respond to comments and resolve customer issues.
- Allocate and track marketing budgets, including paid social campaigns and ad spends.
Requirements
- Bachelor's degree in marketing, communications, or a related field.
- Experience in planning and executing marketing campaigns and social media strategies.
- Proficiency in social media management, marketing automation, and analytics tools.
- Excellent written, verbal, and creative communication skills.
- Strong organizational, analytical, and project management abilities.
Preferred Qualifications
- Experience managing paid marketing budgets and advertising campaigns.
- Knowledge of SEO, SEM, and digital marketing trends.
- Background working with influencers, partners, or brand ambassadors.
