About Varicash
Varicash is an early-stage fintech startup building smarter, more transparent, and insightful financial tools for modern India. We are driven by curiosity, fast learning, and impact-oriented execution. At Varicash, everyone contributes beyond their titles and takes ownership of building products that change the way people think about money.
Role Overview
We are looking for a Marketing Intern to craft and execute creative marketing strategies, explore new customer segments, and help position Varicash as a next-generation fintech brand. This role offers hands-on exposure to not only marketing but also to product development, sales, and client interactions providing a 360 view of running and scaling a fintech startup.
You'll work closely with the founding team, ideating new campaigns, designing go-to-market approaches, identifying early adopters, and participating in discussions that shape Varicash's future direction.
Key Responsibilities
- Assist in conceptualizing and executing marketing and growth strategies from the ground up.
- Identify target audiences, design positioning strategies, and create go-to-market content for new product launches.
- Collaborate across product, technology, and business teams to understand the product deeply and translate technical features into compelling messaging.
- Explore new marketing channels, experiment with digital, community, and word-of-mouth campaigns.
- Conduct market research to identify trends, competitor activities, and user needs.
- Participate in client meetings and cross-functional brainstorming sessions to connect marketing strategy with customer feedback.
- Take ownership of small, high-impact projects that contribute directly to Varicash's visibility, engagement, and growth.
Requirements
- Pursuing or recently completed a degree in Marketing, Business, Economics, or any related discipline.
- Strong interest in startups, growth strategy, and digital marketing.
- Excellent communication and creative writing skills.
- Ability to think strategically and execute tactically.
- Comfortable working on ambiguous projects, learning fast, and iterating quickly.
- Prior experience in social media marketing, brand strategy, or campus initiatives is a plus.
What You'll Gain
- First-hand exposure to marketing, product strategy, and startup operations.
- Direct mentorship from the founding team.
- Opportunities to participate in real client discussions and business development efforts.
- Freedom to experiment, learn, and build a strong foundation in building go-to-market strategies.
How to Apply
Submit your resume via LinkedIn Easy Apply or through the following Internshala posting:
https://internshala.com/internship/detail/marketing-internship-in-bangalore-at-varicash1761564030
