Marketing Executive

About the Role

The Marketing Executive will support and execute marketing initiatives to increase brand visibility, generate admission leads, and promote the school's programs in alignment with Mount Litera Zee School's vision and values.

Key Responsibilities

Plan and execute local marketing and promotional activities

Support admission campaigns and lead generation initiatives

Visit preschools, societies, and residential complexes for tie-ups and lead generation

Coordinate school events, open houses, and outreach programs

Manage tie-ups with societies, preschools, corporates, and local vendors

Assist in digital marketing activities including social media promotions

Distribute marketing collaterals and branding materials

Conduct regular field visits, market mapping, and competitor analysis

Maintain marketing MIS and lead tracking reports

Coordinate closely with the admission and academic teams

Required Skills & Qualifications

13 years of experience in marketing (education industry preferred)

Good communication, presentation, and interpersonal skills

Willingness to work in the field and attend events

Basic knowledge of digital marketing and social media platforms

Proficient in MS Office (Excel, Word, PowerPoint)

Energetic, proactive, and result-oriented mindset