Job Title: Content Marketing Specialist
Location: Gurugram, India (Hybrid/On-site)
Salary:Up to 7 LPA (Based on experience and skills)
About the Role:
We are seeking a highly motivated Content Marketing Executive to join our team and contribute to our brand's growth through strategic, high-quality content. The ideal candidate will have a strong background in content creation, SEO, and AI-driven marketing tools.
Key Responsibilities:
- Develop, write, edit, and optimise content, including blogs, case studies, white papers, and social media posts.
- Manage content calendars and execute content strategies aligned with business objectives.
- Utilise AI tools (e.g., ChatGPT, Jasper, Grammarly, SurferSEO) to enhance content creation, optimisation, and SEO performance.
- Regularly update and maintain website content using Webflow or similar CMS platforms.
- Monitor content performance and implement data-driven improvements.
Required Skills & Qualifications:
- 1-2 years of experience in content writing, editing, and strategy.
- Proficiency in Webflow or other content management systems.
- Strong understanding of SEO principles and experience using tools like SEMrush, Ahrefs, and SurferSEO.
- Excellent written and verbal communication skills.
- Ability to analyse content performance and adapt strategies accordingly.