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Job Title: Operations & Marketing Executive
About Us
At Global Pathway Solutions, we bring international programs meticulously designed to benefit both students and academic institutions. Our portfolio showcases premier academic institutions across the world, offering a wide array of world-class programs and enriching experiences. These include international competitions, olympiads, and advanced university programs, helping schools expand their academic offerings and global exposure.
Role Overview
This role is primarily focused on operations and marketing execution, ensuring seamless delivery of programs, campaigns, and webinars. The candidate will also contribute to sales support and conversions, working closely with schools to drive registrations.
Key Responsibilities
1. Operations Management (Primary Focus)
Manage end-to-end program workflows including registration, documentation, and coordination
Maintain and update school database and CRM (Zoho)
Track student registrations and ensure data accuracy
Coordinate with schools for smooth execution of programs
Handle internal process documentation and reporting
2. Marketing & Campaign Execution
Plan and execute email campaigns via Mailchimp
Create and manage promotional campaigns across WhatsApp and other channels
Design flyers, presentations, and marketing creatives (Canva preferred)
Develop content such as program PPTs, whitepapers, and promotional material
Support ongoing content marketing and outreach initiatives
3. Webinar & Event Execution
Plan, schedule, and manage student webinars
Prepare presentations and ensure readiness of all materials
Execute pre-webinar promotions and reminders
Handle live webinar administration and post-event follow-ups
4. Sales Support & Conversion (20%)
Assist in identifying and connecting with school counselors via LinkedIn
Support lead generation and qualification efforts
Coordinate meetings and follow-ups with schools
Work towards driving program adoption and student registrations
Key Requirements
Fluent in English (mandatory)
Tech-savvy with ability to learn tools quickly
Basic design skills (Canva is a plus)
Strong organizational and multitasking abilities
Good communication and coordination skills
Compensation
Base Salary: ₹15,000/month (based on experience)
Performance-based incentives linked to registrations
Why Join Us
Exposure to international academic programs
Hands-on experience across operations, marketing, and sales
Fast-paced learning environment with growth opportunities
Job ID: 146435167