Lead Generation

Roles & Responsibilities

Lead Generation

- Identify and qualify potential leads through research and outreach.

- Reach out to cold prospects

- Develop and maintain a robust pipeline of opportunities.

- Nurture these leads through content and presentations

- Assist the marketing team in preparing presentations to prospective clients.

- Articulate the value propositions of our services to diverse audiences.

Email Marketing

- Design and execute targeted email marketing campaigns to engage prospects.

- Monitor and analyse the effectiveness of email campaigns.

Funnel Management

- Manage the sales funnel from Lead generation to closure.

- Ensure timely follow-ups and engage with prospects on an ongoing basis

- Align the Business Development team on sales queries and movements of prospects

Customer Relationship Management (CRM)

- Utilize CRM software to track all sales activities and client interactions.

- Maintain accurate and up-to-date records of all leads and opportunities.

- Help set meetings, submit RFPs on portals