Lead Generation Executive

Company Description Khashsoft is a trusted provider of custom software development and end-to-end IT solutions, headquartered in Noida, Uttar Pradesh, India. The company serves clients across diverse industries, with specialized expertise in the legal, finance, and education sectors. Khashsoft delivers tailored software solutions that streamline operations, enhance efficiency, and support digital transformation initiatives. Its services span custom software development, software support and maintenance, IT and integration services, technical consulting, cross-platform implementation, and IT-enabled services. With a focus on innovation, reliability, and scalability, Khashsoft partners with organizations to meet evolving business and technology needs.
Role Description The Lead Generation Executive is a full-time remote role responsible for identifying and qualifying new business opportunities for Khashsoft. Day-to-day activities include researching target markets and industries, building and maintaining lead databases, and using multiple channels such as email, calls, social media, and online platforms to generate and nurture leads. The role involves coordinating with the sales and marketing teams to align lead generation activities with business goals and campaigns. The Lead Generation Executive will track lead progress, update CRM tools, and prepare regular performance reports and insights. This position also requires maintaining a professional, client-focused approach while representing Khashsoft's services to prospective customers.
Qualifications

• Ability to generate and manage New Leads and demonstrate strong Lead Generation skills.
• Proficiency in Market Research to identify target segments, decision-makers, and business opportunities.
• Strong Communication skills for engaging prospects via calls, emails, and digital channels.
• Basic understanding of Sales processes, pipelines, and conversion metrics.
• Experience working with CRM or lead management tools and spreadsheets.
• Ability to work independently in a remote setup and meet defined targets and deadlines.
• Good analytical and documentation skills to track, measure, and report lead generation outcomes.
• Prior experience in IT services, software solutions, or B2B lead generation is an advantage.
• Relevant academic background in business, marketing, IT, or a related field is preferred.