Job Description
About The Company
Who are we
Myntra is India's leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we've always believed in disrupting the ordinary.
We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We're bold in our thinking, agile in our execution, and collaborative in spirit.
Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.
From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
Lead Associate - Demand
Roles And Responsibilities
(i) To own & deliver monetization targets for the category.
(ii) To create a strong pipeline of Brands to pitch for Brand solutions and convert them at a healthy rate.
(iii) Create and regularly update monetization pitch decks for your category & brands.
(iv) To create a detailed media plan against the planned spend for every brand.
(v) To work with internal stakeholders including end to end execution of monetization media plan including ad serving and reports etc.
(vi) To create a monthly plan against your target and monitor these for actuals. Problem solve for any gaps in target vs. plan.
(vii) Proactive in identifying, raising and problem solving issues that might impact the plan numbers.
(viii) Conducting monthly reviews with key brands to identify gaps and solve for future months.
(ix) To adhere to internal processes and keep escalations to a minimum.
Qualifications & Experience
(i) MBA from Tier 1 College with overall work experience of 3-6 years.
(ii) Experience in BD/ Digital Sales for a Digital company for at least 2 years is mandatory.
Desired Skill Set
(i) Preferred experience in e-commerce industry.
(ii) Strong display of Myntra values and ethos
(iii) High level of interest in learning new things
(iv) Strong interpersonal and communication skills
(v) Proactive and self-driven with great sense of ownership
(vi) Go getter attitude
(vii) Strong problem solving & Prioritization skills with an eye for detail
(viii) Good in negotiation and persuasion
Required Skills
ad operations, demand generation, demand fulfillment, campaign planning, campaign management, e commerce, quick commerce, pricing strategy, promotional strategy
Required Education
UG