About The Media Ant
The Media Ant is an 11-year-old company in the AdTech space. We aim to disrupt the traditional process of executing ad campaigns through a physical media agency and replace it with a self-serve advertising platform. The platform should work equally well for both online and offline media.
This platform will empower any advertiser, irrespective of their budget and level of marketing understanding, to be able to go ahead and launch a campaign. The Media Ant is the winner of various start-up awards and is used by more than a million users every year. Please visit our website (www.TheMediaAnt.com) to learn more.
Role of Account Management Team in The Media Ant
The team's primary role is to build client relationships. The secondary is understanding the client's requirements and building the bridge between clients requirements and the media buying team. The role even includes understanding the media and suggesting relevant platforms to clients.
What makes this role interesting
- Complete Understanding of Sales
- Exposure to a variety of clients from different industries
- Get to work with the marketing team of various companies (small, mid, and large)
Job Description
The role has 2 distinct areas of responsibility
- Day-to-day work
- Relationship Management
Day-to-day work
Account Manager is expected to:
- Identify new brand/company basis trends, market knowledge, current advertisers
- Reach out and make connections with identified brand/company
- Understanding client's business, identifying their marketing problems, and collecting the marketing campaign brief
- Plan the advertising campaign basis the brief and get a go-ahead from clients to execute the advertising campaign.
- Collaborate with internal teams to ensure that the campaigns are performing/executed as per the commitment.
- Coordinate with clients for smooth flow of work and reporting of ongoing advertising campaigns.
- Gain insights from Customers and identify bottlenecks the user faces while using www.TheMediaAnt.com.
- Sharing these insights with the product team to make necessary changes on the platform.
- Ensuring that the monthly/yearly revenue targets are being achieved
- Preparing Daily Task Reports
- The work hours are equally split between - answering emails/calls and campaign execution & campaign planning
Relationship Management
- Forge strong business relationships with the clients
- Build a culture of high performance & innovation in the team
Experience and skills required
Must have
- 2 to 5 Years of experience in a client-facing role
- Agility - Willingness to quickly learn and adapt in a fast-changing environment
- Strong communication - Excellent verbal and written English language capability
- Good logical reasoning, arithmetic, and analytical abilities
- Decent knowledge of MS Excel & PowerPoint
- People management and team handling skills
- Ability to carry out quick online research to find insights/data
- Quick to observe Trends in the market, Campaign issues, client expectations, team issues
Good to have
- 2 to 5 Years of experience in a client-facing role
- Agility - Willingness to quickly learn and adapt in a fast-changing environment
Academic Qualification: B. Tech or MBA
Location: Andheri, Mumbai
Vacancy: 2
