Head of Marketing

Head of Marketing

CTC - 42 LPA

Experience Required - 16+ years

Industry - QSR/Fashion/Retail

Role Description:

It's a full-time work from office role at New Delhi with 5 days work in the week. The role will also involve travel pan India:

• Strategic- Turn business objectives into a robust and effective marketing strategy to help the business achieve its goals.

• Manage and report on the monthly marketing budget.

• Lead and motivate a full-time marketing team, designers and PR agency

• Be responsible for the output and performance of our content and digital marketing.

• Stakeholder Management -Work collaboratively with all stakeholders across to ensure there is buy in and understanding about future marketing campaigns.

• Support the sales team with collateral and content to help them convert more prospects.

• Content Marketing - Oversee through our agency, the execution of a variety of content marketing activities – thought leadership, blogs, ads, videos – ensuring quality is high.

• Digital- Be responsible for the website, ensuring content is optimised, and build our presence across our social channels – LinkedIn, Twitter and Facebook.

• Analysis- Track and report on traffic, conversion rates, attribution, web analytics, and pipeline growth.

• Marketing Plans - develop and execute comprehensive marketing plans to drive brand awareness and profitability. Education- Bachelors or Masters in Marketing