Field Sales Executive

About the Company:

About Digient Technologies SaaS Division

Digient Technologies is a 17+ year old technology company with deep expertise in building scalable, product-driven B2B platforms. While we are well-known for our work in online gaming and enterprise solutions, we are now expanding into new-age SaaS products through our dedicated SaaS division. Booking Genie is one of our flagship SaaS products designed for the salon and wellness industry. It enables local businesses to digitize their appointment bookings, improve customer retention, and streamline daily operations. If you're excited about building something from the ground up while backed by the stability and legacy of an established tech company this opportunity is for you.

About the Role

Field Sales Executive

Job Type: Full-Time

Location Base: Chennai (On-site)

Territory Coverage: Assigned city zone (Chennai)

Department: Direct Sales Booking Genie

Reports To: Sales Manager

Responsibilities

• Visit 1012 salons per day within assigned zone
• Pitch and demo Booking Genie to salon owners (in person)
• Educate salons on app benefits: appointment booking, client recordkeeping, payment collection
• Help salons activate their trial and guide them through app usage
• Follow up leads and convert trials to paid subscriptions
• Maintain daily lead report and CRM hygiene
• Share field insights, objections, and competitor activity with the team

Daily Routine

• 09:30 AM Team call or in-person huddle
• 10:30 AM Begin field visits (mapped via route sheet)
• 2:00 PM Midday check-in + report early demos
• 6:00 PM Wrap-up call and CRM update
• Weekly review every Monday with Manager

KPIs (Key Performance Indicators)

• Minimum 80100 salon visits per week
• At least 8 demos per day
• 6 trials activated per day
• Minimum 10 paid conversions/month
• CRM updated daily with status + notes

Qualifications

• 13 years of sales experience (FMCG, D2D, fintech, micro-SaaS preferred)
• Local language fluency (Tamil/Hindi/Regional)
• Smartphone savvy + confident in explaining mobile apps
• Strong attitude and street-smart hustle not just degree-based
• Willing to travel locally every day; two-wheeler preferred