Company Profile: Quantum Integrators is an international strategy and business consulting group whose mission is to help clients create and sustain competitive advantage. As a truly client-focused firm, our highly trained and experienced consultants consider it their mandate to help client organizations achieve a quantum state.
Position : Executive - Digital Marketing & Graphic Design
Location: Pune, Maharashtra (Onsite)
Duration: Full time
Shift: US (EST) Shift
Experience: 4-6 years mandatory
Job Description:
We are seeking a highly motivated and creative Executive to join our dynamic Marketing & Communications team. This role requires a strong understanding of digital marketing principles and a proven ability to design visually appealing and engaging content. The successful candidate will be responsible for developing and executing integrated digital marketing campaigns, creating high-quality graphic designs, and managing social media presence.
Key Responsibilities:
Graphic Design:
- Design visually appealing and engaging graphics for various marketing materials, including social media posts, website banners, brochures, presentations, and advertisements.
- Create high-quality images and videos for use in marketing campaigns.
- Ensure brand consistency across all marketing materials.
- Maintain a library of high-quality stock photos and graphics.
Social Media Management:
- Develop and implement social media strategies across various platforms.
- Create and curate engaging content for social media channels.
- Monitor social media conversations and respond to inquiries and comments promptly.
- Analyze social media performance and identify areas for improvement.
- Build and maintain a strong online community.
Digital Marketing:
- Plan, execute, and monitor digital marketing campaigns across various channels including social media marketing (SMM), email marketing, and content marketing.
- Manage and optimize paid advertising campaigns on platforms like Google Ads, social media platforms (Facebook, Instagram, LinkedIn, etc.).
- Track campaign performance using relevant metrics and provide regular reports.
- Conduct market research and competitor analysis to identify opportunities and optimize marketing strategies.
- Stay up-to-date with the latest digital marketing trends and best practices.
Content Marketing:
- Develop and execute content marketing strategies, including blog posts, articles, white papers, and infographics.
- Ensure all content is high-quality, informative, and engaging.
- Optimize content for search engines (SEO).
Web Development & Maintenance:
- Manage and update the company website using Content Management Systems (CMS) like WordPress or Elementor.
- Implement basic frontend changes (HTML/CSS) to improve UI/UX and ensure website responsiveness.
- Design and build high-converting landing pages for specific marketing campaigns.
- Perform regular website audits to ensure all links, forms, and media are functioning correctly.
Qualifications & Experience:
- Bachelor's degree in Marketing, Communications, Design, or a related field.
- 4-6 years of experience in digital marketing and graphic design roles.
- Proven experience in developing and executing successful digital marketing campaigns.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.
- Strong attention to detail and organizational skills.
