We are looking for a creative and analytical Social Media Strategist to join our content marketing team and elevate our social media presence
Job Summary:The Manager - Events, Partnerships and Podcast Marketing will be responsible for ideating, executing and driving comprehensive event management, event marketing, podcast marketing and partnership marketing strategies that align with business objectives and drive attendance, engagement and ROI from these channels
Key Responsibilities:Partnership Marketing Assist the Global Director of Partnerships with marketing initiatives
Drive the marketing sales content & collateral to support partnership programs Manage content produced by partners including video, copy and links for social media channels, webinars, trainings, and blogs
Organize, manage and promote physical / virtual event activations with key partnersEvent Management and Marketing Responsible for event & activation budgets and obtaining all approvals from leadership team
Responsible for shipping, tracking, maintaining, setting up, and ordering supplies for events and activations Collaborate with content, ABM and digital marketing teams to leverage campaigns, social media, content marketing, and digital advertising to build compelling event content, including invitations, promotional materials, landing pages to promote events and follow-up communications
Measure and analyze event performance metrics to optimize future events and marketing strategies
Provide event recaps and reporting after completion of activations
Podcast engagement and analytics
Collaborate with cross-functional teams to ensure seamless execution of events, including logistics, content, and promotions
Podcast Marketing Develop and execute a podcast marketing strategy for our award-winning podcast to enhance its visibility, engagement and thought leadership
Identify and engage with potential podcast guests, including industry experts, influencers, and internal stakeholders
Manage the production process, including scheduling, recording, editing, and distribution of podcast episodes
Driving the promotional strategy through social media, email marketing, and other relevant channels to maximize reach and engagement
Qualifications: 10+ years of experience in events and partnerships
Strong understanding of events, podcasts and partnership marketing
Excellent writing, editing, and communication skills
Creative thinker with the ability to develop engaging content and campaigns
Ability to work independently and as part of a team in a fast-paced environment
Preferred Skills: Experience in the technology or software testing industry (preferably) Vendor management and cross-collaboration experience Knowledge of latest marketing trends and best practices
Strong project management skills with the ability to multitask and meet deadlines
What We Offer: Competitive salary and benefits package
Opportunity to work with a global leader in the quality assurance and software testing industry
Collaborative and inclusive work environment
Professional development opportunities and career growth
