We are seeking a dynamic and results-driven
Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in managing digital campaigns, social media, SEO, email marketing, and lead generation. You will play a key role in driving brand awareness, engagement, and qualified leads through strategic digital initiatives.
From an attitude perspective, these attributes would be a great fit for us:
- Humility
- Honesty
- Empathy
- Creativity
- Team player
- Growth mindset
Shift Timings:
Evening Shift 5:00PM to 02:00AM IST (Non Negotiable, We work mostly with US customers in EST Time Zone)
Responsibilities-
- Manage and schedule social media content to drive engagement and community interaction.
- Plan and execute digital campaigns including webinars, newsletters, and outreach initiatives.
- Apply on-page, off-page, and technical SEO strategies to boost search engine rankings.
- Track and analyze campaign performance using Google Analytics and suggest improvements.
- Generate leads through digital outreach, email marketing, and paid/organic campaigns.
- Maintain and optimize lead data in HubSpot or equivalent CRM for better marketing-sales alignment.
- Design and manage email campaigns via Mailchimp or Mautic to maximize engagement.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Write SEO-optimized blogs to increase organic traffic and search visibility.
- Use tools like Hoot suite or Buffer for social media scheduling and automation.
- Leverage Apollo or similar tools to identify and engage potential leads.
- Possession of certifications in Google Ads, HubSpot, or similar platforms is a plus.
Requirements
- 34 years of experience in digital marketing
- Proficiency with tools like Google Analytics, HubSpot, Mailchimp,Hoot suite, Buffer, and Apollo
- Strong understanding of SEO, SEM, and content marketing
- Excellent written and verbal communication skills
- Ability to manage multiple projects and meet deadlines
- Google Ads, HubSpot, or other digital marketing certifications are a plus
Benefits
- Opportunity to work on cutting-edge cloud technologies.
- Collaborative and innovative work culture.
- Competitive compensation and benefits package.
- Career growth and certification support.
