Role Overview
We are looking for a Digital Marketing Executive who can drive growth through creative campaigns, data-driven insights, and hands-on execution across multiple digital channels. You'll be responsible for managing end-to-end marketing activities to generate leads and scale Camweara across the world.
Key Responsibilities
- Work on SEO and SEM strategies to improve website visibility and organic traffic.
- Enhance website, action buttons to drive sign ups.
- Manage and grow social media presence, creating engaging posts, reels, and case studies.
- Plan and execute performance marketing campaigns across Google Ads, Meta, LinkedIn, and other channels.
- Collaborate with the design and content teams to produce compelling email campaigns, blogs, and landing pages.
- Track, analyze, and report on campaign performance, optimizing for ROI and conversion.
- Generate leads from Email marketing
Requirements
- 13 years of experience in digital marketing (preferably in B2B SaaS or eCommerce).
- Hands-on experience with SEO tools such as SEMRUSH, Google Ads, Meta Ads, Analytics.
- Strong understanding of content marketing and social media trends.
- Basic knowledge of email marketing tools (HubSpot, Apollo, etc.).
- Excellent written and verbal communication skills.
- Bonus: knowledge in wordpress, shopify