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Digital Marketing Manager

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  • Posted 17 hours ago
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Job Description

Role Overview

We are looking for a digital marketer who isn't just familiar with ads & content but understands growth. Someone who knows how to drive reach, leads, conversions, and visibility for brands.

If you can think creatively, execute fast, and track numbers you'll thrive here.

Key Responsibilities

Content & Social Media

Plan monthly content strategy for Instagram + LinkedIn

Manage posting calendars, captions, and brand tone

Work with design/content teams to publish output consistently

Monitor engagement, community response + trend alignment

Performance Marketing

Create and manage Meta + Google Ads campaigns

Allocate budgets, track ROAS, CPC, CTR, cost per lead

Analyze data & optimize campaigns weekly for performance

Build target audience sets + remarketing funnels

SEO + Website

Basic SEO knowledge keywords, backlinks, on-page fixes

Coordinate web updates, landing pages, traffic tracking

Improve website conversion rates + lead generation quality

Analytics + Reporting

Track insights across campaigns, social media, website, ads

Prepare weekly + monthly performance dashboards

Identify what's working, what's not, and plan improvement steps

Influencer + Brand Collaborations

Research influencers, negotiate, manage outreach & ROI analysis

Build brand visibility through creators + digital partnerships

Skills & Competencies

Strong understanding of digital channels (IG, Meta Ads, Google, SEO)

Creative thinking + analytical mindset balance of art & numbers

Good copywriting for ads, captions, and hooks

Proficiency in Meta Business Suite, Google Ads, Analytics, Canva

Data-driven, fast execution, growth-focused approach

Comfortable working with performance targets & deadlines

Who You Are

You're curious, experimental, updated on trends

You love testing ideas instead of playing safe

You think in funnels, not just posts

You value results over noise

You're resourceful always find a way

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About Company

Job ID: 137432583