Digital Marketing Manager

Fini is an AI-powered customer support solution trusted by mid-market and enterprise B2C companies in industries like fintech, SaaS, and marketplaces to handle complex workflows such as refunds, KYC, account changes, and billing disputes. With a focus on accuracy, Fini automates up to 80% of selected support tickets with 98% verified precision, cutting resolution times and improving customer satisfaction scores. Its innovative architecture integrates seamlessly with tools like Zendesk, Salesforce, and HubSpot, delivering traceable, policy-compliant resolutions without the risk of errors. Fini supports over 1,000,000 customer tickets monthly for respected organizations such as the U.S. Chamber of Commerce and multiple Fortune 500 companies while adhering to rigorous standards including SOC 2, GDPR, and ISO 27001.

This is a full-time remote role for a Digital Marketing Manager. The Digital Marketing Manager will oversee the development and execution of online marketing campaigns to increase brand awareness and lead generation. Day-to-day responsibilities include managing social media platforms, designing and analyzing digital advertising campaigns, implementing lead generation strategies, monitoring web analytics, and collaborating with internal teams to align marketing efforts with organizational goals. The role also includes staying updated on digital marketing trends and best practices to drive innovation and growth.

• Proficiency in Social Media Marketing, Digital Marketing, and creating strategic online campaigns.
• Expertise in Lead Generation and Marketing strategies to drive customer acquisition and growth.
• Strong skills in Web Analytics and using data to optimize campaigns and measure success.
• Ability to work effectively with cross-functional teams and communicate marketing objectives clearly.
• Experience with marketing tools and platforms such as Google Analytics, Google Ads, or HubSpot is a plus.
• Bachelor's degree in Marketing, Business, or a related field is preferred.
• Excellent organizational, analytical, and communication skills, with the ability to work in a remote environment.
• Familiarity with the SaaS, fintech, or B2C industries is a strong advantage.