Digital Marketing Manager

Company Description

At AVENIR Tech, we specialize in software development and automation solutions to help businesses transition from manual processes to efficient digital operations. By combining expertise in enterprise solutions, AI-driven technologies, and modern software development, we empower organizations to optimize efficiency and achieve growth. Our focus is on crafting innovative solutions that drive digital transformation. Join us in shaping the future through cutting-edge technologies and impactful solutions.

Role Description

This is a full-time on-site role for a Digital Marketing Manager, located in Gurugram. The Digital Marketing Manager will be responsible for strategizing and executing digital marketing initiatives, managing social media platforms, driving lead generation efforts, analyzing web analytics to optimize performance, and devising innovative marketing strategies. The role involves collaboration with cross-functional teams to ensure alignment with organizational goals and brand messaging.

Qualifications

• Proficiency in Digital Marketing strategies, including campaign planning and execution
• Expertise in Social Media Marketing, including content creation and audience engagement
• Experience in Lead Generation and developing customer acquisition strategies
• Strong knowledge of Marketing techniques and industry trends
• Ability to use Web Analytics tools to monitor and optimize metrics such as traffic, engagement, and conversions
• Excellent organizational, analytical, and communication skills
• Ability to work collaboratively as part of a team and manage projects independently
• Familiarity with marketing automation tools is a plus
• Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus) .