Digital Marketing Manager
- Posted a month ago
- Over 100 applicants have applied
Job Description
Key Responsibilities:
- Plan and execute digital campaigns across Google Ads, Facebook, Instagram, and other channels.
- Implement SEO strategies to improve website rankings and drive organic traffic.
- Analyze campaign performance and optimize for lead generation and conversions.
- Manage content calendars and coordinate with the design team for creatives.
- Support marketing automation and email campaigns.
- Track KPIs, prepare performance reports, and suggest improvements.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- 5 years of hands-on experience in digital marketing.
- Strong knowledge of Google Ads, Meta Ads Manager, SEO tools (e.g., SEMrush, Ahrefs), and Google Analytics.
- Excellent communication and analytical skills.
- Prior experience in education/edtech is a plus.
What We Offer:
- A chance to be part of a reputed and visionary educational group.
- Growth-oriented work environment with exposure to multi-brand digital strategy.
- Opportunities for upskilling and certification support.
- Competitive compensation and benefits.
More Info
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About Company
Established in 1915, Walter Bushnell is one of Indias most renowned pharmaceutical companies with a 100+ years legacy of quality & trust which continues to inspire us even today.
Our strong reputation for innovation, dynamism and quality is manifested in the trust placed in us by hundreds of thousands of doctors and millions of patients every day. We rely on innovation to develop new drug delivery systems, new dosage formulations, and applying new technology for improved health outcomes.
Values driven, we believe in integrity & science and in achieving excellence in whatever we do.
Skills:
retargeting , Google Analytics, SEO, CRM Tools, Marketing Analytics, Marketing Automation Platforms, Funnel Marketing, Lead Generation, Google Ads, Growth Marketing, conversion optimization, Content Marketing, Meta Business Suite, Meta Ads, Performance Marketing
Skills:
content management systems , Marketo, Marketing Automation, Web Analytics, Salesforce, Digital tools, Captello, CRM, Social Media Marketing, Analytics dashboards
Skills:
Gtm, Google Ads, GA4, cpl, CTR, Cpa, Cpc, ROAS, Conversion Rate, ROI
Skills:
WordPress, SEO, Lead Generation, Email Marketing, Digital marketing strategy, AI tools, Paid campaigns
Skills:
SEO, Google Search Console, Website Management, SEMrush, Ppc, Social Media, Email Marketing, Ahrefs, Lead Generation, Google Ads, GA4, Content Marketing, Performance Marketing, Meta Ads