Role DescriptionThis is a full-time, on-site Digital Marketing Internship role based in Pune. As a Digital Marketing Intern, you will support the planning and execution of marketing strategies with a strong focus on Search Engine Optimization (SEO), Generative Engine Optimization (GEO), Social Media Marketing, and Email Marketing.
You will work on improving online visibility across search engines and AI-driven platforms, assist in content optimization, manage social media campaigns, and execute email marketing initiatives. This role offers hands-on experience in both traditional and emerging digital marketing practices.
Key Responsibilities- Assist in SEO activities including keyword research, on-page and off-page optimization
- Perform backlink building and outreach to improve website authority
- Support GEO strategies (optimizing content for AI platforms like ChatGPT and Google Gemini)
- Optimize website and blog content for better ranking on search engines and AI-driven results
- Manage and schedule posts across social media platforms (LinkedIn, Instagram, etc.)
- Monitor engagement and analyze performance of social media campaigns
- Assist in creating and executing email marketing campaigns (newsletters, drip campaigns, promotions)
- Maintain email lists and track campaign performance (open rates, CTR, conversions)
- Use tools like Google Analytics to monitor traffic and campaign effectiveness
- Conduct competitor analysis and stay updated with the latest digital marketing trends
Qualifications- Basic understanding of SEO, social media marketing, and email marketing concepts
- Awareness of GEO (Generative Engine Optimization) or willingness to learn AI-driven content optimization
- Familiarity with tools like Google Analytics, Search Console, or email marketing tools (Mailchimp, etc.) is a plus
- Strong written and verbal communication skills
- Analytical mindset with the ability to interpret data and campaign performance
- Creativity in content creation and marketing ideas
- Ability to manage multiple tasks and meet deadlines
- Willingness to learn and adapt to new tools and technologies
- Pursuing or completed a degree in Marketing, Business, IT, Communications, or a related field
Stipend & Work Details- Type: Full-time Internship (On-site – Kothrud, Pune)
- Stipend: ₹7,000 – ₹10,000 per month (based on knowledge and skills)