Digital Marketing Executive

Role- Performance Marketing Executive

Experience- 2 to 4 Years

Salary-4.00 to 6.00 LPA

Job Location- Lower Parel, Mumbai

About the company- Our client, is a trusted, respected Pharmaceutical Company in the field of DERMATOLOGY and they are into developing, manufacturing and creating mega brands since 2003.

Currently our client is engaged in marketing around 25 DERMA BRANDS with PAN INDIA operations.

Description

They are looking for a Performance Marketing Executive with hands-on experience in Meta Ads (Facebook & Instagram) and Google Ads. The role focuses on driving measurable results such as sales, conversions, and ROAS for their brands through paid digital campaigns.

Key Responsibilities

• Plan, execute, and optimize paid campaigns on Meta and Google Ads.
• Manage campaign budgets, bidding strategies, and audience targeting.
• Monitor CTR, CPC, CPA, ROAS, and conversions on a daily basis.
• Run remarketing and audience-based campaigns to improve performance.
• Test and optimize ad creatives, copies, and landing pages with the design team.
• Analyze performance and share regular reports with insights.
• Stay updated with platform changes and best practices.

Skills

• Strong hands-on experience with Meta Ads Manager and Google Ads.
• Good understanding of performance metrics and campaign optimization.
• Analytical mindset with data-driven decision making.

Preferred Qualifications

• Bachelors degree in Marketing or related field.
• Experience in e-commerce or performance-driven campaigns is a plus.

Candidates can mail their CVs to [Confidential Information]