Experience: 24 years
Job Description:
Nexalton is hiring a Digital Marketing Executive with strong experience in Performance Marketing, solid knowledge of SEO, and good technical understanding.
Key Responsibilities:
- Plan, execute, and optimize performance marketing campaigns (Google Ads, Meta Ads, etc.)
- Monitor ad performance, ROAS, CPL, CAC, and scale campaigns based on data
- Work on SEO activities including keyword research, on-page SEO, and technical SEO
- Analyze data using Google Analytics, Search Console, and ad platforms
- Coordinate with internal teams for landing pages, creatives, and content
- Ensure proper tracking setup (pixels, conversion tracking, GTM basics)
Mandatory Requirements:
- Proven hands-on experience in Performance Marketing (Paid Ads)
- Strong understanding of SEO (on-page + technical)
- Good technical knowledge (websites, tracking, analytics tools)
- Fluent English speaking and communication skills MUST
- Ability to explain campaign performance clearly to clients or internal teams
- Analytical mindset and problem-solving skills
Good to Have:
- Experience with CRO and landing page optimization
- Familiarity with CRM or marketing automation tools
- Experience with service-based or B2B marketing