Company Name: IMS Group (Interactive Manpower Solutions Pvt. Ltd.)
Job Title: Executive Digital Marketing
Division: IMS nHance
Job Location: Ahmedabad (Work from Office)
We are hiring an Executive - Digital Marketing for developing and implementing digital marketing strategies to drive online visibility, engagement, and conversions. The potential team member will learn the full stack digital marketing of our A/E/C business through marketing activities tied to top/middle/bottom of the marketing funnel.
Roles & Responsibilities:
- Plan and execute integrated digital marketing campaigns across various channels, including social media, email, SEO, SEM, and content marketing.
- Create and curate engaging and relevant content for various digital platforms, including social media posts, blog articles, infographics, and videos.
- Manage and grow the company's presence on social media platforms, such as Facebook, Twitter, Instagram, LinkedIn, and other social media platforms.
- Optimize website content for search engines to improve organic search rankings.
- Develop email marketing campaigns to nurture leads and engage customers.
Skills set required:
- Minimum 1 year of relevant work experience is required.
- Knowledge and experience of SEO, SEM, social media advertising, and content marketing strategies, PPC, Google Analytics, etc.
- Excellent writing skills, communication and articulation skills
- Creative thinking and ability to develop compelling content and campaigns.
- Passionate and ability to work under pressure.
- Analytical mindset and ability to interpret data.
- Time management skills and ability to manage multiple projects simultaneously.
- Knowledge with Canva is preferred.
