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ims nhance

Digital Marketing Executive (Salesforce)

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  • Posted 2 hours ago
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Job Description

  • 35 years of experience in digital marketing with hands-on expertise in marketing automation and CRM platforms.
  • Proficient in Salesforce Marketing Cloud / Salesforce Automation for campaign management, lead nurturing, and customer journey mapping.
  • Strong experience in SEO (on-page, off-page, technical SEO) to improve organic visibility and website performance.
  • Skilled in paid advertising including Google Ads, Meta Ads, and LinkedIn Ads with budget planning and optimization.
  • Expertise in email marketing campaigns, automation workflows, segmentation, and performance tracking.
  • Experience in lead lifecycle management capturing, scoring, nurturing, and converting leads using Salesforce.
  • Ability to create and manage multi-channel marketing campaigns aligned with business goals.
  • Hands-on experience with analytics tools such as Google Analytics (GA4), Search Console, and Salesforce reports.
  • Skilled in content planning and social media management, including content calendars and audience engagement strategies.
  • Strong understanding of marketing funnels, customer journeys, and conversion optimization.
  • Experience working with cross-functional teams and stakeholders to align marketing and sales efforts.
  • Proficient in tools like Canva, Mailchimp, Zoho, SEMrush, and Salesforce ecosystem tools.
  • Data-driven mindset with ability to analyze campaign performance and optimize ROI.

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About Company

Job ID: 145439605