Experience: 12 Years
Client Location: DLF - Hyderabad
Employment Type: Full-time
Immediate Joining only
Job description
Digital Marketing Executive Role Overview:
We are looking for a Digital Marketing Executive to develop, implement, track, and optimize our Client digital marketing campaigns across various channels. The ideal candidate should have a passion for digital marketing, a strong analytical mindset, and hands-on experience in running successful online campaigns.
Key Responsibilities:
Digital Strategy & Campaign Execution
- Plan and execute digital marketing campaigns, including SEO, SEM, social media, email marketing, and display advertising.
- Optimize campaigns to drive brand awareness, lead generation, and conversions.
- Manage company websites and ensure SEO best practices are implemented.
Social Media & Content Marketing
- Create and manage content across social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Develop engaging content, including graphics, videos, and blog posts.
- Monitor social media trends and implement strategies to increase engagement.
SEO & SEM
- Conduct keyword research and optimize website content for search engines.
- Plan and run Google Ads & paid social media campaigns to drive traffic and conversions.
- Monitor and improve website ranking through link-building strategies.
Analytics & Reporting
- Track, analyze, and report campaign performance using Google Analytics, Facebook Insights, and other tools.
- Identify trends and insights to optimize campaigns for better ROI.
- Generate weekly/monthly reports on KPIs, including website traffic, conversion rates, and lead generation.
Collaboration & Innovation
- Work closely with design, sales, and product teams to align digital strategies with business goals.
- Stay updated on the latest digital marketing trends and industry best practices.
Required Skills & Qualifications:
- 1-2 years of experience in digital marketing or a similar role.
- Strong knowledge of SEO, Google Ads, Facebook Ads, and social media marketing.
- Proficiency in tools like Google Analytics, Google Search Console, and SEMrush.
- Hands-on experience with content creation, copywriting, and email marketing tools.
- Excellent analytical skills and the ability to interpret marketing data.
- Strong communication and teamwork skills.