Description
We are seeking a motivated and results-driven Digital Marketing Executive to join our team. The ideal candidate will have 1-2 years of experience in digital marketing and a passion for driving online engagement through innovative strategies and campaigns.
Responsibilities
- Develop, implement, and manage digital marketing campaigns
- Manage social media presence and direct programs to improve social media reputation and recognition
- Manage SEO/SEM, marketing database, email, social media, and display advertising campaigns
- Design, build, and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
Skills and Qualifications
- Bachelor's degree in Marketing, Business Administration, or related field
- 1-2 years of experience in digital marketing or related field
- Proficient in Google Analytics, Google Ads, Facebook Ads Manager, and other digital marketing tools
- Strong understanding of SEO, SEM, social media marketing, and content marketing
- Excellent written and verbal communication skills
- Ability to analyze data and derive actionable insights
- Familiarity with HTML, CSS, and website management is a plus
- Creative thinking and problem-solving skills
