Who We Are
Artmac Soft is a technology consulting and service-oriented IT company dedicated to providing innovative technology solutions and services to customers.
Job Description
Job Title : Digital Marketing Executive
Job Type : Contract / Part-Time
Experience : 2-5 Years
Location : Hyderabad, Telangana
Responsibilities
- 25 years of hands-on experience in digital marketing.
- Must be an immediate joiner.
- Experience with content creation tools such as Canva or similar platforms.
- Experience in B2B or B2C digital marketing campaigns.
- Strong understanding of SEO, SEM, PPC, email marketing, and social media marketing.
- Proficiency in Google Analytics, Google Ads, Search Console, and social media analytics tools.
- Creative thinker with a passion for digital innovation and marketing trends.
- Familiarity with marketing automation and CRM tools.
- Knowledge of e-commerce marketing and conversion optimization.
- Develop and implement SEO and content marketing strategies to improve organic traffic and rankings
- Manage social media marketing, including content planning, posting, and performance tracking
- Optimize paid campaigns (PPC, display, retargeting) to improve conversion rates and reduce CPA
- Manage email marketing campaigns, automation workflows, and lead nurturing
- Collaborate with content, design, and sales teams to align marketing goals
- Conduct A/B testing, audience segmentation, and funnel optimization
- Track KPIs, prepare reports, and provide actionable insights to stakeholders
- Stay updated with digital marketing trends, tools, and platform updates
Qualification
- Bachelor's degree or equivalent combination of education and experience.
