Job Title: Creative Strategist
Location: Andheri, Mumbai
Experience: 1 - 4 Years
Department: Creative
About The Role
We are looking for a dynamic and insightful
Creative Strategist to join our creative department in Andheri, Mumbai. The ideal candidate will be a strategic thinker with a strong creative flair, passionate about driving brand solutions through market insights and compelling storytelling. You will play a key role in developing innovative campaign ideas, conducting audience research, and delivering creative pitches that align with business objectives.
Key Responsibilities
- Develop and execute strategic creative plans aligned with brand goals and target audience insights.
- Generate original, impactful creative ideas and concepts to drive campaigns and brand engagement.
- Conduct thorough market and audience research to inform strategy and creative direction.
- Write clear, compelling copy and creative briefs that guide the creative team.
- Create and present creative decks and pitches to internal teams and clients.
- Collaborate closely with designers, content creators, and marketing teams to develop cohesive brand solutions.
- Analyze campaign data and insights to refine and optimize creative strategies.
- Drive content strategy across multiple platforms with a focus on brand consistency and audience engagement.
- Utilize creative software tools for mockups, presentations, and content ideation.
- Plan and manage creative projects ensuring timely delivery and alignment with client expectations.
Required Skills And Qualifications
- 1 to 4 years of experience in a creative strategist, brand strategist, or related role.
- Strong strategic thinking with the ability to connect business objectives to creative solutions.
- Excellent creative ideation and copywriting skills.
- Proficiency in market and audience research to inform and validate strategies.
- Exceptional communication skills for presenting ideas and writing briefs.
- Experience with data analysis to measure and optimize campaign performance.
- Hands-on experience in brand development and content strategy.
- Familiarity with creative software such as Adobe Creative Suite, Canva, or Figma.
- Ability to craft detailed creative briefs, creative decks, and deliver persuasive creative pitches.
- Strong organizational skills and experience in creative planning and project management.
- Collaborative mindset with a passion for innovative brand storytelling.
Why Join Us
- Work in a vibrant creative department in Andheri, Mumbai.
- Opportunity to work on exciting and diverse brand campaigns.
- Collaborative and growth-oriented work environment.
- Exposure to cutting-edge marketing trends and tools.
Skills: brand solutions,communication skills,copywriting,creative pitching,creative planning,content strategy,creative briefs,creative idea,creative decks,strategic thinking,data analysis,creative software,market and audience research,brand development