OverviewWe are looking for a strategic and creative Content Strategist to plan, develop, and oversee content across digital platforms. The role involves aligning content with business goals, audience insights, and marketing campaigns to drive engagement and growth.
Key Responsibilities- Develop and execute content strategies aligned with brand and marketing objectives.
- Plan content calendars for social media, blogs, websites, and campaigns.
- Conduct audience research, keyword analysis, and competitor benchmarking.
- Collaborate with copywriters, designers, and marketing teams.
- Create content briefs, guidelines, and storytelling frameworks.
- Monitor content performance and optimize strategies based on insights.
- Ensure consistency in brand voice and messaging across platforms.
- Support campaign ideation, pitches, and brand communication strategies.
Skills & Qualifications- 3–6 years of experience in content strategy / content marketing (agency preferred).
- Strong understanding of digital marketing, social media, and SEO.
- Excellent writing, editing, and storytelling skills.
- Ability to translate data and insights into content ideas.
- Experience with content planning tools and analytics platforms.
- Strong communication and presentation skills.
Key Attributes- Strategic thinker with creative mindset
- Detail-oriented and organized
- Data-driven and performance-focused
- Collaborative and proactive
Interested candidates can share their CVs on [Confidential Information]
