A Communications agency is hiring for the profile of Content Specialist.
Location: Mumbai
Experience: 3-5 years
Job Role
Content Development
- Develop and execute social media content strategies aligned with brand goals
- Create and manage engaging written and visual content across platforms
- Collaborate with designers for graphics, infographics, and videos
- Maintain a consistent content calendar and manage community interactions
Digital & Social Media
- Strong understanding of social media, visual communication, and digital strategy
- Stay current with trends and integrate them into communication programs
- Develop and manage digital content for platforms like LinkedIn and Instagram
- Analyze social metrics to boost engagement and audience growth
- Coordinate with design vendors and manage visual content pipeline
- Knowledge of LinkedIn and Instagram algorithms, ad formats, and analytics
- Experience with organic growth and personal branding strategies
Client Servicing & Coordination
- Act as the primary contact for clients, media, and vendor partners
- Build and maintain strong client relationships and ensure timely communication
- Strategize, plan, and implement activities while ensuring deadline adherence
- Prepare and review client documents (press releases, plans, etc.)
- Maintain up-to-date knowledge of client industries and competitor activities
Documentation
- Ensure all documents are accurate, high-quality, and follow company guidelines
- Get approvals before sharing externally and meet all deadlines
- Maintain updated client information and content repositories
Skill Set
- Hands-on experience in content management and digital marketing
- Strong copywriting, communication, analytical, and multitasking skills
- Skilled in creating engaging content (text, image, video) across channels
- Knowledge of online marketing and social media trends
- Fluent in English with excellent writing and communication abilities
- Creative, self-motivated, and able to work independently or in teams
- Strong organizational and interpersonal skills
