Content Strategist

About PERCH : www.linkedin.com/company/perch-clothing

PERCH Website : www.perch.co.in

PERCH Insta Page : www.instagram.com/perch.co.in

We're hiring an immediate joiner for the role of Content Strategist who's not just good with words but someone who lives and breathes content, fashion, and culture. You'll develop and execute a compelling content strategy across all digital platforms to drive brand love , engagement , and sales for our menswear line.

Key Responsibilities :

Develop a cohesive, data-backed content strategy aligned with brand goals and audience insights.

Own and manage content calendars — ensure timely delivery across website, blog, social media, emails, etc.

Create & manage engaging social media content (posts, reels, stories, campaigns) tailored to platforms like Instagram, Facebook, LinkedIn, Twitter, Pinterest, and more.

Track and analyze content performance — tweak strategies based on engagement, traffic, and conversion metrics.

Requirements :

3+ years of experience in content strategy, digital marketing, or related fields — fashion & lifestyle or D2C experience is a major plus!

A degree in Marketing, Communications, Journalism, or related field (or equivalent experience)

Deep understanding of content marketing, and social media strategy

Excellent storytelling, writing , and editing skills

Creative, detail-obsessed & forward-thinking

Job Location: https://maps.app.goo.gl/T5a3NattLkFa1QRCA

If you're part storyteller, part strategist, and all-in on fashion and content — apply now!