Content Manager

Job Description

Your role:
Job Responsibilities:
u2022 Assists in developing and implementing Business-to-Consumer (B2C) campaign strategies and plans across paid, owned, and earned channels for various markets, under the guidance of senior Content Managers.
u2022 Contributes to the market Public Relations (PR) and Influencer Marketing (IM) strategy implementation, following established guidelines to drive media success and nurture relationships with media outlets.
u2022 Works under general supervision and established processes, utilizing independent judgment to navigate and adhere to operational policies, ensuring compliance and optimal performance.
u2022 Participates in defining and executing the strategy for owned social media and content planning, collaborating with creative teams to create engaging content for different platforms.
u2022 Assists in monitoring campaign performance and adheres to campaign success measurement frameworks, reporting findings to senior Content Managers.
u2022 Supports in establishing and maintaining adherence to an end-to-end campaign success measurement framework, contributing to campaign performance monitoring and implementing improvements based on insights.
u2022 Assists in evaluating strategic recommendations for alignment with market communications strategy, providing input to optimize campaign effectiveness.
u2022 Assists in identifying potential synergies across different zones, collaborating with cross-functional teams under the guidance of the Content Manager.
u2022 Participates in conducting evaluations during and after campaigns across Public Relations (PR) and Influencer Marketing (IM) touchpoints, contributing insights to inform strategy and best practices.
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You're the right fit if:
Minimum required Education:
Bachelor's Degree/ Vocational Education in Communication, Marketing, Media or equivalent.

Minimum required Experience:
minimum 4 years of experience with Vocational Education in Digital Marketing, Social Owned Media, Campaign Management, Public Relations in Healthcare or Consumer Goods domain or equivalent.

Preferred Skills:
u2022 Project Management
u2022 Stakeholder Management
u2022 Business Acumen
u2022 Communications and Brand Content Development
u2022 Content Management Systems (CMS)
u2022 Strategic Planning
u2022 Marketing Analytics
u2022 Campaign Management
u2022 KPI Monitoring and Reporting
u2022 Social Media Strategies
u2022 Public Relations (PR)
u2022 Influencer Marketing
u2022 Content Strategy

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
this role is an office role.
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About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
u2022 Learn more about .
u2022 Discover .
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If youu2019re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care .

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