About CallHippo
CallHippo is a futuristic virtual phone system that revolutionizes communication for businesses of all scales and sizes. Established with the aim of enhancing customer communications and boosting team collaboration, it offers an array of 50+ advanced features. The company has a strong global presence, with footprints in 80+ countries.
To know more: https://callhippo.com/
Job Responsibilities
- Develop and implement a high-impact Outbound Demand Generation Strategy aligned with revenue goals.
- Lead the ABM (Account-Based Marketing) strategy to penetrate key accounts and drive high-intent leads.
- Oversee cold outreach (email, LinkedIn, calls, events, etc.) to build a robust sales pipeline.
- Define segmentation and targeting strategies to engage the right audience with personalized messaging.
- Own the top-of-funnel pipeline and ensure a steady flow of Sales Qualified Leads (SQLs).
- Drive experimentation and optimization across outbound channels to maximize lead engagement.
- Develop and implement sales enablement initiatives, including playbooks, scripts, and training programs.
- Foster a culture of data-driven decision-making and continuous improvement.
- Leverage CRM, sales automation, and analytics tools (HubSpot, Zoominfo, Apollo, etc.) to improve efficiency.
Requirements
- 4+ years of experience in B2B SaaS, with a proven track record in outbound demand generation.
- Expertise in Account-Based Marketing (ABM), sales development, and multi-channel prospecting.
- Strong leadership skills with the ability to scale and coach a high-performing outbound team.
- Deep understanding of ICP, sales funnels, and outbound automation tools.
- Data-driven mindset with a strong ability to analyze and optimize campaign performance.
- Excellent communication, collaboration, and stakeholder management skills.
