Business Development Manager

Key Responsibilities:

• Offline Strategy Development & Execution
• Design and implement offline marketing strategies to boost lead generation and increase college admissions for UG and PG programs.
• Develop region-specific pilots and initiatives customized to target audience needs and institutional goals.
• School & College Outreach
• Plan and execute large-scale outreach programs in schools and colleges to build brand awareness and generate qualified leads.
• Collaborate with internal teams and external partners to strengthen relationships with educational institutions.
• Lead Generation & Conversion
• Identify and leverage innovative offline channels for lead generation and brand engagement.
• Manage and oversee walk-in drives, workshops, seminars, exhibitions, and other lead generation events to achieve admission targets.
• Stakeholder Coordination
• Work closely with the marketing, admissions, and academic teams to align strategies and ensure a seamless execution of outreach initiatives.
• Monitor campaign performance and report on the effectiveness of offline marketing activities.